The Role:

Digital Analyst will be responsible for analyzing, reporting, improving or forecasting of key traffic and audience metrics for client’s digital assets. Furthermore, this role will manage the reporting and testing of digital campaigns to internal and clients. A proven track record of innovation and execution in the digital is preferred.

Key duties include:

Define learning objectives, KPIs and supporting metrics based on campaign objectives
Implement a standardized scorecard approach for key projects
Designing, implementing, and analyzing experiments to test optimization theories, including changes in bidding strategies, keyword discovery, interest clusters and creative enhancements
Investigate traffic pattern changes by leveraging analytics tools, product roadmap, and cross-functional teams
Develop strategic insight and impart recommendations that potentially improve campaign objectives
Develop ad hoc and regular traffic models and forecasts as part of business/strategic planning process
Develop weekly/monthly performance dashboards with an eye towards improving and automating existing reports

Qualifications:

Male or Female, 23 – 27 years old
The ideal candidate for this role has 1-2 years of experience in an analyst/planner capacity
Relevant cross-functional experience (marketing, digital agency, advertising)
Attention to detail, organization, and ability to work across different teams are essential
Strong Excel and PowerPoint skills
Experience with digital analytics and metrics is required

If you are confident that you meet our requirements, please submit your application, with complete curriculum vitae, EXPECTED SALARY, indicating the job position to:  jobs@kana.co.id